In this fascinating interview we speak to Bo Burlingham, editor at large of INC Magazine and author of a really great book called, Small Giants: Companies that Choose to be Great Instead of Big. Burlingham takes us on a quest to find the best companies (not the biggest!) that were at the crossroads of choice – grow bigger or be the best. The 14 CEOs of the companies that decided to resist the ‘big is best’ model and elected be the best at what they do have made their way into Small Giants and Burlingham recounts in a witty and entertaining style the secrets to their business success and personal fulfillment. What’s interesting about the companies held up as an example of great, instead of big, is that all of the companies have remained private and closely held staying true to their vision and values.
Outside of size and growth rate, Bo Burlingham's 'Small Giants' also share some interesting characteristics. All have an utter determination to be the best at what they do and most have been recognized for excellence by independent bodies -- both inside and outside of their own industries. All have had the opportunity to raise a lot of capital, grow very fast, do mergers and acquisitions, expand geographically, and generally follow the well-worn route of other successful companies. The book is one every entrepreneur should read - Click the above link to hear the interview!